Idea 4G: Idea Cellular inks content distribution deal with Eros

Pintu

Pintu

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This deal will allow Idea’s 4G subscribers to access ErosNow’s premium bundled services including movies, music, TV content, ErosNow originals and much more.

NEW DELHI: India's third-largest telecom service provider Idea Cellular partnered with entertainment company Eros International for the digital content distribution for over-the-top distribution service ErosNow on latter's 4G networks, the two companies said in a joint statement.

This deal will allow Idea's 4G subscribers to access ErosNow's premium bundled services including movies, music, TV content, ErosNow originals and much more.

Both companies however did not reveal the revenue-share figure.


4G: Idea Cellular inks content distribution deal with Eros | ET Telecom
 
Technoglitch

Technoglitch

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IndianMascot said:
But Netflix next week in India na with partnership with one 4G operator.
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The one point of concern that exists is how Netflix may plan to introduce its services in India. Reports suggest it may tie up with a network provider with a 4G network to reach its audience. In the light of the ongoing Free Basics argument, this may be seen as adding fuel to the fire. Much like Facebook, which has come under fire for standing up for net neutrality on home turf in the U.S. and being ambiguous about it in India, Netflix has been criticised for partnering up with iiNet in Australia, and exempting itself from data caps. Though Hastings later apologised for this move and said the company would avoid such deals in the future, it remains to be seen what options the company may explore here.

Press play: On Netflix's potential India entry - The Hindu
 
IndianMascot

IndianMascot

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Airtel would be classic choice. If it's Jio then it will be surprising thing because these Ambani don't capture such brands and it will be new thing
 
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