Amagi Media Lab and Zee Entertainment Enterprise Limited (Zeel) have furthered their partnership by adding Zee Cinema to their list of channels that serve geo-targeted TV ads.
A significant development, Zee Cinema will now give advertisers targeted access to over 158.6 million viewers and coverage across 16 markets where Amagi has the capability to deliver geo-targeted content.
The 16 markets are: Delhi-NCR, UP, Punjab, Rajasthan, Gujarat, Bihar, Jharkhand, West Bengal, North-east, J&K, Mumbai, Rest of Maharashtra, MPCG, Bangalore, Hyderabad, and All India- direct-to-home (DTH).
Zee Cinema gets added to the list of high-viewership channels, which are already on Amagi platform that includes: Zee News, Zee TV, Zee Marathi, Zee Kannada and Zee Bangla (for Bangladesh).
Indian Television Dot Com | Amagi and Zee expand partnership for geo-targeted ads
A significant development, Zee Cinema will now give advertisers targeted access to over 158.6 million viewers and coverage across 16 markets where Amagi has the capability to deliver geo-targeted content.
The 16 markets are: Delhi-NCR, UP, Punjab, Rajasthan, Gujarat, Bihar, Jharkhand, West Bengal, North-east, J&K, Mumbai, Rest of Maharashtra, MPCG, Bangalore, Hyderabad, and All India- direct-to-home (DTH).
Zee Cinema gets added to the list of high-viewership channels, which are already on Amagi platform that includes: Zee News, Zee TV, Zee Marathi, Zee Kannada and Zee Bangla (for Bangladesh).
Indian Television Dot Com | Amagi and Zee expand partnership for geo-targeted ads
