After signing an MoU with the Indian pubcaster Prasar Bharati to jointly produce, market and distribute shows, Russian pay TV programmer Digital Television Russia (DTR) is now looking to enter the Indian market.
The company plans to launch a kids channel first, followed by a factual entertainment channel and a movie channel, depending on market response.
DTR, which is jointly owned by All-Russia State Television and Radio Broadcasting Company (VGTRK) and Rostelecom OJSC, will soon apply for broadcasting licences, DTR chairman of the board and Russia Television and Radio deputy CEO and chief development officer Dmitry Mednikov told TelevisionPost.com.
Talking about the plans, which are in a nascent stage right now, Mednikov said, “We are one of the biggest libraries of kids and preschool content.
Read more at:
Digital TV Russia plans to launch 3 channels in India | TelevisionPost.com
The company plans to launch a kids channel first, followed by a factual entertainment channel and a movie channel, depending on market response.
DTR, which is jointly owned by All-Russia State Television and Radio Broadcasting Company (VGTRK) and Rostelecom OJSC, will soon apply for broadcasting licences, DTR chairman of the board and Russia Television and Radio deputy CEO and chief development officer Dmitry Mednikov told TelevisionPost.com.
Talking about the plans, which are in a nascent stage right now, Mednikov said, “We are one of the biggest libraries of kids and preschool content.
Read more at:
Digital TV Russia plans to launch 3 channels in India | TelevisionPost.com
