Technoglitch
Core Member
It has announced its India-based publishing partners—India Today, The Quint, Aajtak, Hindustan Times and The Indian Express.
“We at FB are really excited to be rolling out Instant article in India on Monday. We are working with the publisher ecosystem that is varied and are excited to see how this product will resonate with people on Facebook and publishers in India,” said Andy Mitchel, Director, News and Global Media Partnerships, Facebook.
“We will continue to invest into making Instant Articles a great experience for both audiences and publishing partners. We have been live in USA and EU on IOS and just started initial roll out on android and therefore it is perfect timing for us to launch in India,” he pointed out.
“IA is a product for markets with less connectivity, markets like India which have limited/ less consistent connectivity and people face issues while loading mobile content.
http://www.exchange4media.com/adver...g-top-spender_62349.html#sthash.IAQlsjPA.dpuf
“We at FB are really excited to be rolling out Instant article in India on Monday. We are working with the publisher ecosystem that is varied and are excited to see how this product will resonate with people on Facebook and publishers in India,” said Andy Mitchel, Director, News and Global Media Partnerships, Facebook.
“We will continue to invest into making Instant Articles a great experience for both audiences and publishing partners. We have been live in USA and EU on IOS and just started initial roll out on android and therefore it is perfect timing for us to launch in India,” he pointed out.
“IA is a product for markets with less connectivity, markets like India which have limited/ less consistent connectivity and people face issues while loading mobile content.
http://www.exchange4media.com/adver...g-top-spender_62349.html#sthash.IAQlsjPA.dpuf
