News Flipkart to shut down website within a year

[Deepu]

Flipkart would move to an app-only format within a year, a senior executive said, confirming growing speculation that India's largest e-commerce platform would follow the route announced for unit Myntra.

"Last year, we had more on the app, but still did our web and desktop. In the next year or so, we're going to be only mobile," said Michael Adnani, vice-president, retail and head of brand alliances, Flipkart. "A year ago, 6% of our traffic was coming from mobile. In less than 18 months, that traffic is 10-fold. That shows the significance of what a mobile phone is doing for the consumers and consequently doing for us," he said.

Flipkart to shut down website within a year - The Times of India

 

[DashMajor]

Seems like Bansals are ready to cut their branch on where they're sitting and earning millions.

Flipkart is going to kick themselves.

 

[scorpionking76]

So we need to download the APP if we need to pass time for browsing as well

 

[Technoglitch]

a bad move from FK, forcing users to download apps.

 

[Teufel]

This is the reason why these people were so inclined towards Airtel Zero.

 

[Technoglitch]

would the app give the products details in depth and analyze or compare the products and also be ease compared with web version?

 

[DashMajor]

Not only details are incomplete compare to Website version but also you will find very less products compare to Website.

How long you keep browsing the stupid App in standard 5" phone and how much time you will waste to search your required products.

Also Bansals are so over confident that they're not worry to loose all imp desktop users. They simply just kicking themselves.

 

[IndianMascot]

Let them do this and go to hell.

I would better prefer to purchase things from somewhere else then.

 

[SUNIEL]

This is nothing than marketing stunt for app

 

[scorpionking76]

This is nothing than marketing stunt for app

What will they achieve by doing this?