It seems the 40 crore acquisition of Zee TV has paid off. The channel’s biggest acquisition Chennai Express worked wonders for the channel. In the week 43 of TAM TV ratings, Zee TV has finally overtaken Star Plus, thanks to the biggest blockbuster of the year which the channel premiered on 20 October that earned 19,541 TVTs.
It has notched up the channel’s ratings taking its tally to 505,442 GVT’s (409,304). Second placed, Star Plus shed and marked at 492,849 GVTs (517,048). Colors is at the third position earning 423,584 GVTs (384,496).
http://www.indiantelevision.com/mam/headlines/y2k13/oct/octmam74.php
It has notched up the channel’s ratings taking its tally to 505,442 GVT’s (409,304). Second placed, Star Plus shed and marked at 492,849 GVTs (517,048). Colors is at the third position earning 423,584 GVTs (384,496).
http://www.indiantelevision.com/mam/headlines/y2k13/oct/octmam74.php
