Max 2 to woo audiences with evergreen hits

[IndianMascot]

Multi Screen Media (MSM), the network that runs channels like Sony Entertainment Television, Max, Sab TV, Sony Pix, AXN and Sony Six has launched the latest addition to its portfolio with Max 2. The Hindi movie channel will specialize in airing movies from the 1970's to the mid to late 1990's and has in its library, classics like Aaradhna, Amar Prem, Chupke Chupke and Golmaal.

The channel is present on direct-to-home platforms Dish TV and Airtel DTH. Among the multi system operators, the channel is available to subscriobers of Den Networks and Hathway, and the network is in talks with other platforms on DTH and cable digital operators.

Niraj Vyas, senior EVP and business head, Sony Mix, Sony Max and Max 2 says, "The idea is to provide audiences with evergreen movies, which are not so frequently available on the other movie channels these days. Though it is named Max 2, the proposition and packaging of the channel is very distinct and we intend to occupy a niche."


Max 2 to woo audiences with evergreen hits | Business Standard

 

[Technoglitch]

also I read somewhere it would air dubbed movies from other regional languages like Bengali and Marathi but definitely not southern languages.

 

[Preet MSR]

so here a confirmation of MAX 2 on d2h
they does not maintain D2h
there's only Dishtv and ADTV

 

[Preet MSR]

strange....
in this article
Sony DTH Theatre: Your own private theatre | Entertainment : DTH , Telecom and Technology Discussion Forum
sony doesn't maintain D2H for capable DTH Theatre
but all other dth in the list
even Sun direct

I think
they have some issues between d2h or sony

 

[IndianMascot]

so here a confirmation of MAX 2 on d2h
they does not maintain D2h
there's only Dishtv and ADTV

I won't be surprised if the channel is gone like DNN.

 

[Technoglitch]

Sony electronics is different from entertainment. Then why max2 added in first place just to remove it! Pix HD addition is slim now.

 

[Rushil.D]

tata sky still not add max 2

 

[bhaskarkilli]

also I read somewhere it would air dubbed movies from other regional languages like Bengali and Marathi but definitely not southern languages.

That was in their first meeting they said like that but I have read they will air South region dubbed movies also.

 

[Technoglitch]

That was in their first meeting they said like that but I have read they will air South region dubbed movies also.

thats what max is already doing and why do they want to telecast dubbed contents instead of classic movies.

 

[bhaskarkilli]

thats what max is already doing and why do they want to telecast dubbed contents instead of classic movies.

I dont know about this ..but I read some where that Max2 also will air South dubbed movies.Infact MSM saying some thing and doing some thing.it is happening in all the matters.