Article MSM’s “new initiative”: A Hindi GEC

babusai2012

babusai2012

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The new Sony Entertainment Television offering will be another general entertainment channel – the third in the bouquet after SET and SAB. And it will have mainly fiction shows on its FPC. A senior media planner disclosed that he had been told by Sony executives that the launch is slated to take place within the next six weeks - that is before the financial year ends.

Sony Entertainment Television is likely to continue to air its existing successful shows such as C.I.D., Crime Patrol (in the crime/thriller genre), Boogie Woogie, Entertainment Ke Liye Kuch Bhi Karega (talent and reality show genre), Comedy Circus (comedy genre) and Kaun Banega Crorepati (quiz genre). SAB, which is among the more profitable services in the Sony Entertainment Television Network, will of course continue with its focus on lighter fare and comedies.

MSM’s “new initiative”: A Hindi GEC? | Indian Television Dot Com
 
V

Veer

d2h Expert
Finest Member
First they have to launch sab hd and max hd..after that think to launch another gec
 
IndianMascot

IndianMascot

Core Member
It's really shame for them that they didn't launched Sab in HD inspite of having so many popular and family shows. I am sure if they launch it in HD, it's GRP will become greater than regular Sony TV.
 
V

Veer

d2h Expert
Finest Member
No sab hd..ok ok
but why not launching max hd??
One of the most viewed hindi movie channel not in hd...
 
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