
Star Plus’ attempt to revive the perceptional ‘ratings fertile’ afternoon slot seems to have hit the wrong mark.
Star Dopahar initially opened to a good response but gradually slipped in viewer’s interest.
The slot, which beams at 1pm, began with four shows, namely Tu Sooraj Main Saanjh Piyaji, Kya Qusoor Hai Amala Ka, Ek Aastha Aisi Bhee, Dhaai Kilo Prem and later Love Ka Hai Intezaar joined the programming tail. All the above shows had’comparitvely’ strong star power and few weeks into airing, Tu Sooraj was shifted to an evening slot.
However, now we have learnt that the network is apparently contemplating on shutting the afternoon band of shows and in most probability take a decision (in favour of closure) in the next couple of days.
Buzz: Star Dopahar programming to shut?