Emerging a clear winner in the viewership race on Thursday, Star India Network’s English GEC cluster i.e Star World, FX and Fox Crime seized a 72% relative share in the category. FX alone garnered 37% of a relative share of viewership, delivering 31% more than AXN (656 GVTs), Z Café (688 GVTs) and Comedy Central (351 GVTs) combined in the last week.
This week too, FX rises as the undisputed English GEC leader with 2215 GVT, recording the highest ever GVT in the category since Week 26 of 2013. It is interesting to note that 5 of the top 10 shows, namely The Listener, The Guardian, The X Files, Breaking Bad in this week belong to FX. Beating established players in the race, FX leads the category across 24 individual weeks of 31; currently averaging at a strong 30% relative share of viewership in Yr 2014.
Star English GEC’s create a record first: seize 72% relative share | Indian Television Dot Com
This week too, FX rises as the undisputed English GEC leader with 2215 GVT, recording the highest ever GVT in the category since Week 26 of 2013. It is interesting to note that 5 of the top 10 shows, namely The Listener, The Guardian, The X Files, Breaking Bad in this week belong to FX. Beating established players in the race, FX leads the category across 24 individual weeks of 31; currently averaging at a strong 30% relative share of viewership in Yr 2014.
Star English GEC’s create a record first: seize 72% relative share | Indian Television Dot Com