Come 13 September and the action of World Wrestling Entertainment (WWE) will expand its viewership platform. The sport, which is currently broadcast on Ten Sports, will also be aired on Hindi movie channel Zee Cinema. The channel will telecast WWE in Hindi from 7 - 9 pm.
WWE is one of the top rated shows in the sports genre, according to the Broadcast Audience Research Council (BARC) India report. “Zee Cinema wanted to do something new and thus decided to air WWE on the channel,” said a source close to the development.
Zee Cinema, which as per the BARC India week 33 ratings data, is at the second position in the movie channel space, is looking at getting new audience on to the channel by airing WWE.
Indian Television Dot Com | Zee Cinema to telecast WWE in Hindi
WWE is one of the top rated shows in the sports genre, according to the Broadcast Audience Research Council (BARC) India report. “Zee Cinema wanted to do something new and thus decided to air WWE on the channel,” said a source close to the development.
Zee Cinema, which as per the BARC India week 33 ratings data, is at the second position in the movie channel space, is looking at getting new audience on to the channel by airing WWE.
Indian Television Dot Com | Zee Cinema to telecast WWE in Hindi
