Update [snap] Trace Sports on airtel 234
- Thread starter people
- Start date
Actually they have added only 55000customers,churn rate increases and profit margin decreasesinQ2.
not from customer,only demand from ESS group.if they consider customer they first add zstudio HD and Mtunes HD (countless request made by customers).
So they thought of separating ess pack and make topup of re.50(reduced from 60).
People can't ignore ESS channels as it have many rights and exxclusive BCCI righs.Cricket crazy customers will definitely take that topup and they will get50rs. extra anyhow.So this is the reason.
They targeted it for the ind-eng series for applying and at the 1st day they applied.in other cases they don't change the pack from their own side.
So this is a very poor decision from Airtel.
This proves that ADTV can't be trusted after digitalisation.
They have done twice these type of things before.
1.IPLHD(rs.150 where others give free)
2.Increased ESPN topup price to55 from 45 before ind-aus series last year.
IndianMascot
Core Member
Mere 55000 addition in a Quarter is a pathetic Sales figure. It was a great opportunity for every DTH to encash Analog customers and here too they failed. Looks like they too lost interest in this business.
Management and Marketing is horribly wrong somewhere. This kind of decision can be more fatal in future.
Management and Marketing is horribly wrong somewhere. This kind of decision can be more fatal in future.
bhaskarkilli
Core Member
Thanx Bro.I forgot its name.
Technoglitch
Core Member
Enjoy till Airtel automatically changes your valu sports pack to Nov.pack.You will loose espn,star sports.And rent will be@230
This will happen soon.
Both value sports,economy sports are getting ESS channels ,sony six,trace sports