You are right Vadi bro. Tata Sky is a loser, Videocon d2h is dead serious on all fronts and that is the reason why Tata Sky is facing the heat. Tata Sky thought that people will only buy their ''Premium'' Connection but oh lord they were so wrong.
I guess Tata Sky should realize that people are not so generous enough to give them loads of cash for few channels and in turn Tata Sky uses them to make lavish ads. Their CEO says that ''we are here to provide content and give share of money to broadcasters plus he says that we are not in business of lending out satellite capacity for carriage fee channels''.
Such statements can only be expected from Tata Sky bcoz they consider them te ''ever so affluent'' dth but hahaha their core ''premium'' audience for 4K gave them a fierce rebuttal and rejected their 4K service.
Its better Tata Sky comes back to earth from the ''sky'' they seem to target and add the channels we want r else be ready to get dumped now by HD and then the SD audience too as in SD too they give less chs for more price