Kalyan Jewellers to partner with Flipkart

[Technoglitch]

Kerala-based jewellery brand Kalyan Jewellers announced its foray in the e-commerce segment and will offer gold and diamond jewellery on retail major Flipkart's e-commerce platform. The products will be available from February 12, the company said in a statement.

Kalyan will make available its popular jewellery designs in gold and diamond encompassing rings, pendants, earrings and necklaces ranging from Rs 3,500 to Rs 2 lakh, it added. Kalyan Jewellers Chairman and MD T S Kalyanaraman said online jewellery sales is growing at more than 70 percent per annum, valued at more than Rs 1,200 crore

. The foray into e-commerce provides Kalyan with the opportunity to target discretionary expenditure of customers especially in the gifting segment, he said in a company statement.

Kalyan Jewellers partners Flipkart to sell jewellery online - Moneycontrol.com

 

[DashMajor]

So flipkart expanded ourself in Jewelry segment as well.

 

[Technoglitch]

Order online and wait until delivery.

 

[DashMajor]

And then after sale

 

[Teufel]

And then after sale

Do you want warranty on jeweleries?

 

[Technoglitch]

Guarantee that it is pure.

 

[Deepu]

Flipkart has already tied up with other jewelry brands

 

[scorpionking76]

Definitely 24 karat gold will be delivered

 

[IndianMascot]

This much laziness isn't good. Better to walk to a shop and purchase as per choice.

 

[Deepu]

This much laziness isn't good. Better to walk to a shop and purchase as per choice.

It will be very difficult to convince ladies to buy jewelry online as they like to touch and feel the jewelry before purchasing it