News 82 Ads banned including L’Oreal, CavinKare, Vicco, Complan, CNBC, India Today, Flipkart, BSNL, Uber

Technoglitch

Core Member
Japanese Automatic Penis Increasing Tool: The advertisement claims, “See the effects with its use”, “If your penis is small, thin crooked then make it long, thick, strong and shapely and increase sex time by 30-40 minutes. Cure premature ejaculation, nightfall, impotency, childlessness, nil sperms 100% from its roots. Get 30 days medicine with Japani Masti Oil, Kaam Kala Book, DVD, rapturous spray, excitement capsule without any charge. Colour Mobile Free”, “By the use of these machines size of the male penis will increase by two to six inches and intercourse timing will increase by 30-45 minutes”, were not substantiated. Also, specific to the claims related to sexual impotency, and the advertisement claims read in conjunction with the advertisement visual implying that the product is meant for enhancement of sexual pleasure, is in Breach of the Drugs and Magic Remedies Act.

Amity University: The advertisement claims, "Amity University ranked among the Top Universities in Asia by QS, a leading ranking organization”, was not substantiated.

Borges India Pvt. Ltd. (Borges Extra Light Olive Oil): The CLAIM of Borges Extra Light Olive Oil “Borges `Extra Light Olive Oil” is false and misleading by omission

The website advertisement of Ammi’s Biryani shows leg piece of chicken in their biryanis. According to Ammi’s Biryani, they do not serve chicken leg pieces as a matter of policy. Thus, the advertisement was found to be misleading.
TV 18 Broadcast Ltd (CNBC): The claim in the advertisement by CNBC, “‘No. 1 TV channel in India” was not substantiated and was found to be misleading.

2. Odisha Television Ltd (Tarang): The advertisement of Tarang TV claims of being the No.1 channel was found to be misleading. The advertisement violates the TAM guidelines and the subject matter of comparison confers an artificial advantage upon the advertiser so as to suggest that a better bargain is offered than is truly the case.

3. Insight Media City (India) Private Limited : The advertisement of Insight Media City claims, “Flowers emerges as clear No.2 in general entertainment space” and “Week 2 of launch Flowers continues to strengthen its position as clear No.3”, were not substantiated and were found to be misleading. The subject matter of comparison confers an artificial advantage upon the advertiser so as to suggest that a better bargain is offered than is truly the case.

4. Sarthak TV: The advertisement of Sarthak TV claims higher viewership than other competitor channels. This claim was found to be misleading as is not based on at least 4 weeks of data as per the TAM Guidelines. This confers an artificial advantage upon the advertiser so as to suggest that a better bargain is offered than is truly the case
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5. Prameya News7: The advertisement of Prameya News7 represents the viewership growth which is based on only one week’s data, which violates the TAM guidelines that advises taking a base of least 8 weeks data to arrive at a valid conclusion. The advertisement also violates the TAM guidelines which require that the estimate should be clearly stated. This confers an artificial advantage upon the advertiser so as to suggest that a better bargain is offered than is truly the case.

6. Sarthak Entertainment Private Ltd (Sarthak TV): The advertisement of Sarthak TV claims that it is the leading channel in the Odisha market, as per weekly GVT data. The super in the advertisement does not indicate that the data is based on at least 4 weeks of data as per the TAM advertising guidelines.

7. Living Media Ltd (India Today): The advertisement of India Today depicts a graph showing 4 News Channels i.e. INDIA TODAY, TIMES NOW, CNN IBN & NDTV 24*7 and in the graph. It is displayed that INDIA TODAY is leading the market by holding 33.1 % Market share, followed by Times Now channel with 24.8 %, CNN IBN with 10.5 % and NDTV 24*7 with 10. This advertisement does not show the total market share of 100%. They also claim to be ‘No.1 English News Channel’ without any source data specified in the advertisement. By providing incorrect information for the purposes of substantiating the claim made by India Today, the advertisement is false, misleading, and disparaging to the other news channels.

ASCI bans 82 ads, including L’Oreal, CavinKare, Vicco, Complan, CNBC, India Today, Flipkart, BSNL, Uber, Snapdeal, Honda in June - Moneylife
 

Aviral Sangal

EntMnt Ambassador
Finest Member
I think they are banning the specific adverts not the motive or idea behind the ad. Like airtel they banned a specific ad and airtel came out with a new advert with the similar claim.
 

aumnamonarayan

EntMnt Contributor
These kind of ads r too funny, specially the actors they use r incredibly talented in over acting. It is a good comedy show. Sabki dukaan chalti hai raat bhar
 

Aviral Sangal

EntMnt Ambassador
Finest Member
And why don't they ban the ads of 'sandhi sudha' which govinda use to sell or the oil which jacky shroff used to sell.
 
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