News BARC: No change in Hindi GEC hierarchy

[Deepu]

The pecking order of the Hindi general entertainment channels (GECs) remained unchanged in the second week of BARC ratings. Star Plus stayed at the top, Colors at No. 2 and Life OK at No. 3. For the week ended 1 May, Zee TV was the biggest gainer but trailed behind Life OK, according to BARC data sourced from subscribers. The channel added 40 GRPs (gross rating points), followed by Star Plus (gained 28 GRPs) and Life OK (11 GRPs). The data is for cable and satellite households in the Hindi-speaking markets (HSM), including the North East, for population of over one lakh.

Read more at: http://www.televisionpost.com/television/barc-no-change-in-hindi-gec-hierarchy/ | TelevisionPost.com

 

[Technoglitch]

so even BAARC ratings prove zee is falling back.

 

[NinadG]

Again not gaining place in top 3 is a major setback for Zee.....

 

[IndianMascot]

Then why TAM was discontinued if rating were perfect there as well.

 

[scorpionking76]

with TAM looks like there is a dispute in ratings

 

[Technoglitch]

some thought TAM ratings were altered according to the needy ones and hence opted BAARC.

 

[IndianMascot]

But ratings are coming same like TAM. So it means BARC is sold out since day 1.

 

[Technoglitch]

only baarc can say

 

[DashMajor]

After BAARC Zee TV came to no. 4 rest figures are same and I am quite sure rating will be continue like this week after week and another dispute will happen.

 

[Technoglitch]

ZEE tv would cry foul