Colors Bigg Boss 9 : News and Updates #BB9
- Thread starter ajuravi
- Start date
IndianMascot
Core Member
Oh so its 2nd week of October. Looks like they too following the US premiere season.
Promoting the ninth season of its reality show Bigg Boss as ‘double trouble,’ Colors has piqued interest by slotting it late in the 10.30 pm band as opposed to the earlier 9 pm time slot.
However, the media planning and buying community as well as advertisers are somewhat skeptical about the new timing for the popular show fearing that viewership might go down in the 10.30 pm slot.
According to information available with Indiantelevision.com, the reason behind putting the show in the 10.30 pm slot was that Colors’ prime time shows Chakravartin Ashoka Samrat (9 pm) and Swaragini (9.30 pm) are doing exceptionally well in their respective time slots. WhileSwaragini has continuously managed to maintain its position amongst the top five progarmmes in Hindi GECs, Chakravartin Ashoka Samrattoo makes appearance in the top five every now and then.
“Changes in the time slot will definitely influence the viewership as well as the ad rates for the show. The ad rates this year are likely to go down as compared to last year’s rates. Brands are unhappy with the channel’s decisions as prime time gives more visibility to them,” said a senior media planner, on condition of anonymity.
Another media planner added, “The late hour time slot will certainly pose question marks on brands' willingness to come on board as well as the ad rates pricing. But on the other hand, Salman Khan’s brand value has also gone up substantially. So while the time shift of Bigg Bosswill impact viewership and subsequently the ad rates in the initial periods, I feel that the broadcaster will pick it up by putting captivating content. Overall Bigg Boss will retain its charm.”
Colors has roped in SnapDeal as the title sponsor for the show, powered by Oppo Mobile India and driven by Maruti Swift.
IndianMascot
Core Member
They will have one less viewer this time. As I won't be following it.
Technoglitch
Core Member
What about on weekends?
ajuravi
EntMnt Legend
I am also thinking of not watching it...
Technoglitch
Core Member
two viewers down then.
Devesh
Core Member
Lots of english series coming in SWPHD and CI HD, so me too not going to watch BB this time..
Technoglitch
Core Member
Will Akshaya Kumar co-host the Indian reality TV show with Salman Khan?
Bollywood star Salman Khan is preparing to host the controversial reality TV show Bigg Boss season 9. But this year around the Bajrangi Bhaijaan actor could be seen with a special co-host.
According to Business of Cinema, Colors -- the Hindi channel that airs the show -- is considering to rope in actor Akshay Kumar to make the show more entertaining. The theme of the show this year is Double Trouble and Kumar, who is a close friend of Khan, would be well appreciated by viewers.
Bigg Boss season 9 will premiere on 11 October and the makers of the show are leaving no stone unturned to spike its TRP. The show, brings in contestants from various backgrounds, and since it is a massive fan following worldwide, it serves as a good platform for production houses to promote their upcoming movies. And since Akshay's movie titled Singh Is Bling is up for release, there are speculations that the star may indeed join the show to promote it.
The list of contestants for this year is yet to be announced, but reports suggest that Arshi Khan, Mahi Vij, Khan's doppelganger Najeem Khan and India's first gay ambassador Nakshatra Bagwe, would feature in the reality TV show.
Bigg Boss 9: Will Akshaya Kumar co-host the Indian reality TV show with Salman Khan?
Bollywood star Salman Khan is preparing to host the controversial reality TV show Bigg Boss season 9. But this year around the Bajrangi Bhaijaan actor could be seen with a special co-host.
According to Business of Cinema, Colors -- the Hindi channel that airs the show -- is considering to rope in actor Akshay Kumar to make the show more entertaining. The theme of the show this year is Double Trouble and Kumar, who is a close friend of Khan, would be well appreciated by viewers.
Bigg Boss season 9 will premiere on 11 October and the makers of the show are leaving no stone unturned to spike its TRP. The show, brings in contestants from various backgrounds, and since it is a massive fan following worldwide, it serves as a good platform for production houses to promote their upcoming movies. And since Akshay's movie titled Singh Is Bling is up for release, there are speculations that the star may indeed join the show to promote it.
The list of contestants for this year is yet to be announced, but reports suggest that Arshi Khan, Mahi Vij, Khan's doppelganger Najeem Khan and India's first gay ambassador Nakshatra Bagwe, would feature in the reality TV show.
Bigg Boss 9: Will Akshaya Kumar co-host the Indian reality TV show with Salman Khan?