News Colors to launch HD feed in UK

Devesh

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The channel will be carried on leading DTH platform, SKY. It will be available on the same EPG number as the SD feed (No. 786). Colors UK HD will adapt to to the HD set-top box (STB). Said Viacom18 Group CEO Sudhanshu Vats, “We started out by increasing the footprint of our content offering, across general entertainment and Indian movies, through our channels in UK. We now want to dial up the experience for our discerning viewers and the launch of Colors HD is a step in that direction.” Colors UK HD, to be available to subscribers across Europe, will feature shows like ‘Devanshi’, ‘Dil Se Dil Tak’,’ Ek Shringaar…Swabhimaan’, ‘Shakti…Astitva Ke Ehsaas Kii’, Udaan’ and ‘Karmphal Data Shani’. The channel will also feature popular weekend content such as ‘Naagin 2’, ‘Rising Star’ and upcoming kids comedy series ‘Chhote Miyan’. Viacom18 CEO – Hindi Mass Entertainment Raj Nayak said, “Colors has been the leading entertainment provider to audiences not only in India, but also in international markets. We continue to push the envelope as far as our offering to the South Asian diaspora is concerned. The announcement of the launch of the HD feed for Colors UK will go a long way in enhancing the viewing experience, bringing audiences a slice of home, with better visual clarity, in the comforts of their living rooms.” IndiaCast, which is a multi-platform content asset monetisation entity, is in talks with other service providers and distributors in Europe to launch the HD channel. Said IndiaCast Group CEO Anuj Gandhi, “Colors UK has been an unprecedented audience entertainer which has provided diverse options for South Asian audiences for over seven years. We are committed towards showcasing top-notch content on our channels and are glad to join hands with SKY to bring HD quality content to viewers in the region, thereby making Colors UK HD the preferred entertainment destination for audiences. We are also in talks with other service providers and distributors in Europe to launch our HD service.”

Read more at: http://www.televisionpost.com/television/colors-to-launch-hd-feed-in-uk/ | TelevisionPost.com
 
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