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The Delhi High Court has issued a notice to the Telecom Regulatory Authority of India (TRAI) seeking response with regard to the TV commercials which are louder than the main programmes and the ‘part-screen’ ads.
The Delhi HC bench headed by Chief Justice G Rohini and Justice RS Endlaw issued the notice after accepting a PIL from an NGO and posted the matter for hearing on 15 July.
TRAI, which has already come out with a 12-minute ad cap rule under its Standards of Quality of Service (Duration of Advertisements in Television Channels) Regulations, 2012, had earlier decided not to allow loud and part-screen TV commercials. However, it left the issue of loud and part-screen TV commercials out of the ambit of its regulations later.
In its PIL, Mediawatch India has challenged the ‘mala fide’ act of TRAI to omit regulations of Standards of Quality of Service (Duration of Advertisements in Television Channels) Regulations, 2012, meant to regulate part-screen and loud commercials in TV channels.
Delhi HC issues notice to TRAI on PIL seeking ban on loud and ‘part-screen’ ads | TelevisionPost.com
The Delhi HC bench headed by Chief Justice G Rohini and Justice RS Endlaw issued the notice after accepting a PIL from an NGO and posted the matter for hearing on 15 July.
TRAI, which has already come out with a 12-minute ad cap rule under its Standards of Quality of Service (Duration of Advertisements in Television Channels) Regulations, 2012, had earlier decided not to allow loud and part-screen TV commercials. However, it left the issue of loud and part-screen TV commercials out of the ambit of its regulations later.
In its PIL, Mediawatch India has challenged the ‘mala fide’ act of TRAI to omit regulations of Standards of Quality of Service (Duration of Advertisements in Television Channels) Regulations, 2012, meant to regulate part-screen and loud commercials in TV channels.
Delhi HC issues notice to TRAI on PIL seeking ban on loud and ‘part-screen’ ads | TelevisionPost.com