News Radio Mirchi gets govt nod to acquire Oye FM’s non-metro stations

DashMajor

EntMnt Knight
The group’s forays into television—with Zoom in 2004 andTimes Now in 2006—and FM radio (with Radio Mirchi) are largely credited to Vineet as is its not-so-recent entry into the digital space with Times Internet. In fact, some insiders say that the elder Jain doesn’t really get too excited by either TV or the internet businesses. “I am involved in the operations of BCCL on the editorial side, with the editorial formula of the group. My brother (Samir) spearheads all the strategy, pricing—all the Ps of marketing.

http://businesstoday.intoday.in/story/master-of-the-fifth-estate--vineet-jain/1/1199.html
 

DashMajor

EntMnt Knight
And Subscriber of Mumbai Mirror may don't know this :p

He talks about how BCCL launched Mumbai Mirror in 2005 to flank The Times of India when rivals like DNA and The Hindustan Timeslaunched editions in its Mumbai home market. “My brother expressed the need for a second paper; he never gets into the details of the content and its direction, that’s for me to decide. I had to conceive what that second paper should be—whether it should be a broadsheet or a compact.”

http://businesstoday.intoday.in/story/master-of-the-fifth-estate--vineet-jain/1/1199.html
 
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