Gearing up for the world TV premiere of the Salman Khan-starrer ‘Kick’ on 28 September at 8 pm, Star Gold has designed a special marketing campaign with initiatives across mediums to promote the flick.
The channel has already rolled out a marketing campaign across 12 cities including television, print, outdoor, digital, radio and on ground.
Star Gold will conduct an innovative on-ground activation inspired by Salman Khan’s unique bicycle stunts in the film. It will organise a bicycle flash mob in Mumbai and Delhi, which will witness over 200 enthusiasts cycling across key hubs of the cities dressed as Salman Khan’s ‘Devil’ look in the film.
Star Gold designs marketing campaign for 'Kick' premiere | TelevisionPost.com
The channel has already rolled out a marketing campaign across 12 cities including television, print, outdoor, digital, radio and on ground.
Star Gold will conduct an innovative on-ground activation inspired by Salman Khan’s unique bicycle stunts in the film. It will organise a bicycle flash mob in Mumbai and Delhi, which will witness over 200 enthusiasts cycling across key hubs of the cities dressed as Salman Khan’s ‘Devil’ look in the film.
Star Gold designs marketing campaign for 'Kick' premiere | TelevisionPost.com