Star India to launch new Tamil GEC - Vijay Plus

THAKUR

THAKUR

EntMnt Contributor
Finest Member
MUMBAI: Expanding its bouquet of Tamil general entertainment channels (GEC), Star India is all set to launch a second Tamil GEC called Vijay Plus, which will complement Star Vijay.

While Star Vijay is already an established channel in the two southern states of Kerala and Karnataka, with Vjay Plus, Star is looking at further expanding its presence in the Tamil market.

While speculation was rife last year that Star India was set to launch its second Tamil GEC, which would be christened Vijay Plus or Vijay TV 2. When contacted, Star Vijay general manager K Sriram confirmed that the new channel has been named Vijay Plus.

However, the network is yet to procure the license from the government for the new channel. “We are still waiting to get our license for Vijay Plus from the government,” informs Sriram.

Indian Television Dot Com | Star India to launch new Tamil GEC - Vijay Plus
 
DashMajor

DashMajor

EntMnt Knight
Good news for Tamil Viewers. Vijay and Vijay Plus will compete for no. 2, 3 spot resp. and all other groups Tamil channel will be out from the competition.
 
NinadG

NinadG

EntMnt Contributor
Finest Member
"Star India seems to have set its eyes on strengthening its foothold in the regional space. the company acquired Maa Television Network, which comprises four Telugu language channels. The acquisition gave Star access to the Telugu TV market, which is the second largest regional market in India in terms of revenue potential.
Star India broadcasts more than 40 channels in seven languages.....
It has a leading presence in regional language as well, through a bouquet of affiliate channels..."
 
NinadG

NinadG

EntMnt Contributor
Finest Member
All the best to Star Vijay Plus....:up:
May it become successful like Sun TV.......;)
 
You must log in or register to reply here.
Top