Times Network's property news channel MagicBricks Now to launch on 1 Nov

THAKUR

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Times Network’s upcoming real estate and property news channel will be named MagicBricks Now.

The channel will launch on 1 November.

Earlier, Times Network had said that the new channel would be named Property Now.

Incidentally, Times Internet owns real estate portal MagicBricks.com. The channel’s tagline is ‘Be Un-confused’.

As reported earlier by TelevisionPost.com, ET Now editor of real estate and personal finance Faye D’Souza will be the editor of the new channel.

She will report to Times Network president of news Arnab Goswami.

Target audience: The 24/7 channel will target NCCS A and B viewers in the 25-37 and 38-50 years age groups. In viewer profile terms, it will target both, consumers who are looking to buy, sell or rent real estate, and businesses and service providers like brokers, builders, interior decorators, paint companies and others.

Distribution: Magicbricks NOW will be distributed extensively across DTH and Cable, and is already present on all platforms that carry the channels of Times Network.

- See more at: times network rechristens upcoming property channel to magicbricks now, to launch on nov 1

Read more at:

Times Network's property news channel MagicBricks Now to launch on 1 Nov | TelevisionPost.com
 
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THAKUR

EntMnt Contributor
Finest Member
[size=large]Before the launch, the channel has done in-depth and multi layer research in this sector among different cities. The channel will showcase programmes of cities like Hyderabad, Pune, Chennai, Mumbai, New Delhi, Kolkata initially and also focus on tier ii and iii cities. The channel will be available on all DTH and cable platforms and present pan India.[/size] -

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