Colors Viacom18's new English accent "Colors Infinity & HD soon

Deepu

EntMnt Legend
Finest Member
Viacom18 looks to grow the pie with Colors Infinity

Viacom18 is looking to grow the pie of the English entertainment genre with the launch of Colors Infinity and Colors Infinity HD.

India has a large English-speaking population. However, not all of them watch English content. The idea behind launching Colors Infinity is to widen the audience base for English-language content.

Having acquired 2,000 hours of original content from leading studios, Colors Infinity aims to stand out from the competition.

When is the launch?
The launch date of the channel has not been announced yet. But it will be before September. In September, the channel will telecast several shows that air simultaneously in the US. Initially, it will run on a free-view basis. It will be available in standard definition (SD) as well as high definition (HD) right from Day 1 of its launch.

What is the distribution strategy?
The channel is looking at a reach of 30 million initially. It will be widely available across DTH, digital cable TV platforms and in certain 1–10 lakh+ towns. While Colors Infinity and Colors Infinity HD will be pay channels, both will be initially offered free to allow viewers to sample the channels.

Read more at: http://www.televisionpost.com/television/viacom18-looks-to-grow-the-pie-with-colors-infinity/ | TelevisionPost.com
 

DashMajor

EntMnt Knight
Really they're and they will

But as said every dog have their day its now time for other DTH as they earned lots of money to fill the pocket Ambani - Murdoch
 
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