Zee Entertainment Enterprises Ltd (ZEEL) will wait for the Supreme Court verdict on the 27.5 per cent inflation-linked tariff hike for non-addressable systems before it decides to take a final stand on offering its television channels to the multi-system operators (MSOs) only on a la carte basis. The matter is pending before the apex court and is scheduled to come up for hearing on 21 July. The case relates to the Telecom Disputes Settlement & Appellate Tribunal (TDSAT) order that set aside the Telecom Regulatory Authority of India’s (TRAI) 27.5 per cent tariff hike. ZEEL is weighing options to offer its channels only on RIO (reference interconnect offer) basis to MSOs. Star India has already taken this step and others like IndiaCast (distributor of TV18 and Viacom18 channels) and Multi Screen Media (MSM) are examining ways to follow suit. ZEEL believes that the average revenue per user (ARPU) at the consumer level has to go up and RIO will help achieve that.
Read more at: http://www.televisionpost.com/television/zeel-to-wait-for-sc-verdict-on-inflation-linked-tariff-hike-before-taking-call-on-rio/ | TelevisionPost.com
Read more at: http://www.televisionpost.com/television/zeel-to-wait-for-sc-verdict-on-inflation-linked-tariff-hike-before-taking-call-on-rio/ | TelevisionPost.com
They are planning for such steep hike
