Nothing wrong with what Star Sports has said, why should DTH and Cable TV customers get the matches for free, the Section 3 of the Prasar Bharti act which makes signal sharing of International Matches India plays compulsory is for people who just receive DD channels for Terrestrial viewing, in no way it should be available for Cable or DTH . This clearly leads to loss of revenue as broadcasters pay huge amount of getting rights for these events and even though DD gives 75 percent of revenue earned thru ads in these matches with concerned broadcaster but as Ad rates of DD are very low so still it is loss making for the broadcaster. Star or any other broadcaster will lose money not only thru ad revenue but also thru subscription rvenue