Seems difficult. ETV is out of non Telugu television business as of now.
For Punjabi you have
Zee Punjabi,
Sony Punjabi,
PTC Simran coming soon
Lol bro there is no Zee Punjabi here
I don't like Zee Punjab HH
Even
News18 Punjab HH is 1000 times better than Zee Punjab HH.
Majority of good anchors have left the channel.
The new one they have recruited can't even prounounce a single line without a mistake (their female anchor especially)
In day time after every hour or half an hour
They are showing advertisements.
Where News18Punjab HH airs 75% Punjabi (they are not highly critical of Badla like zee)
content opposite to Zee's 15-20
%
They have a crime show (like Savdhaan India).
IndiaNews Punjab airs more entertainmemt shows but they are not fetching
Very high numbers due to unavailability on Dth platforms (their trp is good though).
Coming to Sony Punjabi
They have gotten license since 2015-16
Dunno when they are launching it.
PTC simran is not getting license.
Don't know why.
I don't like Gurbani rights is given to PTC.
In Gurbani programmes they praise Badal family or show them in positive limelight.
It should be given to BBC etc
(Zee has gotten Gurbani rights of Bangla Sahib (Delhi) for airing it in UK)
SGPC can make 100 crore a year just from Gurbani rights but contrary to it they are paying PTC for airing Gurbani
(They are filling their packets from two sides Trp bhi aur paisa bhi).
If i am not wrong
SChandra had planned to launch a channel Zee Khalsa in 2007
But kaale badls launched their own channels.
Sorry for long post but sometimes i can't stop myself from writing truth.